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The true meaning of elegance transcends the aesthetic accuracy and settles in the gestures, insights and in the “way to be”. This premise, added with the willingness to create an unusual, chic and timeless style, gave origin to “Mocha”. The reference is to the noble Arabic coffee, with which it shares its lightness. Founded in 2013, the brand of the entrepreneur Liliane Taira, from Rio de Janeiro, was born tracing a path itself, on the opposite direction of the fast fashion and the exorbitant consumption.