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The true meaning of elegance transcends aesthetic accuracy and settles in the gestures, insights and “way to be”. This premise, in conjunction with a willingness to create an unusual, chic and timeless style, gave origin to “Mocha”. The label’s name is a reference to the noble Arabic coffee, with which it shares its lightness. Founded in 2013, the brand of the entrepreneur Liliane Taira, from Rio de Janeiro, was born tracing a path itself, in the opposite direction of the fast fashion and exorbitant consumption of the mainstream.